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Unsubscribe GDPR


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You can achieve this at the moment with a client custom field and then you can edit the email to link to their profile page where they can edit it

 

 

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The GDPR spec says they need to be able to unsubscribe without logging into an account, and should be able to choose whether they receive transactional emails and or update emails/marketing etc 

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I think a system where:

 

on emails a link can be added that says “manage email preferences” and that’ll take the user to a page where they don’t have to log in, and there are three tick boxes: marketing, announcements, transactional - which the customer can choose what to receive. 
 

if the marketing option isn’t selected they won’t receive Bulk emails/actions etc, if  the announcements isn’t selected the same(I believe you said you where adding an announcements method)? Etc

 

but also, in the customer profile when they log in they should be able to update these preferences, but have quick access to them without logging in through the link on the email. 

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